Author Archives: Alon Keren

Cybersecurity PR: 3 Must-Have Strategies to Build a Cybersecurity Brand

By 2023, organizations worldwide will spend over $273 billion to prevent data breaches, hacking attempts, and other cybersecurity threats. To benefit from this growth, you must position your brand as a trusted thought leader and invest in a comprehensive cybersecurity … Read More

How Can Press Releases Boost Cybersecurity Content Marketing?

There are few better ways to establish authority and generate qualified leads than content marketing. But it’s a slow process that often takes months to produce results. You can’t afford to take so much time in the super competitive and … Read More

Cybersecurity Marketing in 2024: Everything You Need to Know

If you go by the stats, 2024 will be a great year for most cybersecurity companies. Online security threats have never been higher (300K new malware are created every day), but your prospects are also much more problem-aware and are … Read More

Tutorial: How to Write a Cybersecurity Press Release [Checklist & Steps]

Creating a professional and engaging cybersecurity press release is crucial for getting your story noticed by the media. Journalists review countless press releases daily, so it’s essential to make yours stand out. Check out our tutorial to learn how to … Read More